Go to a steakhouse or a BBQ shop that takes pride in its packaging, and the regular old counter paper used for steaks is often not just old paper. It’s not white, it’s unbleached kraft; it’s used as meat wrap and a little branding to take the order out the door. No longer is printed butcher paper a commodity used in the back of the house by restaurants; it is a factor the restaurant considers when dealing with their customers.
What Butcher Paper Is Printed On?
Custom Meat Wrap is a heavy-duty paper that is uncoated and rolled in two-meter lengths and then cut to size to wrap around raw or cooked meat. Whether a printed meat wrap is given to customers over the counter from a butcher shop or a sheet is used to line a table at a BBQ restaurant, a printed version will feature a restaurant’s logo or design directly upon the unbleached kraft paper that is used.
The reason why restaurants and BBQ areas bother to print the butcher paper?
A plain roll of butcher paper will do for holding meat. A printed one is then captured, remembered, and solidifies a restaurant’s brand at the point where most other restaurants are silent. Specifically with BBQs, breathable BBQ paper can be used to wrap brisket, then used as branding by the customer when they set it down at the table and eat directly from the paper, as many Texas-style BBQs do. So, on the economics side, ordering butcher paper from a manufacturer rather than a general foodservice distributor would result in a meaningful decrease in the price per roll, and that’s important for any restaurant meat packaging program that uses rolls on a daily basis, not occasionally.
This paper is used in the following ways:
Breathable rolls are used in unbleached kraft paper to wrap briskets while they are being smoked and to line tables at service. Standard Rolls are used on a daily basis by butcher counters and meat markets for wrapping cuts to sell to customers. Some steakhouses use branded printed butcher paper as a table cover for a particular presentation, along with printing directly on the paper. Meat processors and distributors process the highest tonnage and look for uniformity of basis weight from roll to roll to ensure reliability of the packaging line.
The question of how to choose the right roll is not an easy one to answer.
If the paper is going to a smoker, be sure to check for breathability, as this is a different spec than paper for counter wrapping. Do not match basis weight to the lightest cut being wrapped; this results in tears mid-service. Match basis weight to the heaviest and wettest cut actually being wrapped. A frequent error is purchasing the same roll for smoking, counter wrapping, and table lining without finding out if one roll will work for all three purposes, when it most likely will not.
A few reasons why you should choose The Deli Paper?
The Deli Paper is a restaurant meat packaging that is manufactured directly by The Deli Paper, with consistent basis weight and breathability checks built into each roll of paper. Unbleached or printed is available, MOQ is low, and production is based in the USA for fast shipping.
FAQs
Q: Is it safe to use butcher paper to print?
A: Yes, the ink on the outside that is used for printing butcher paper is food-safe.
Q: What is the difference between unbleached kraft and white butcher paper?
A: It’s up to the brand’s preference, but unbleached kraft is more likely to be used because of its price and its rustic appeal.
Q: Does butcher paper work for raw meat wrapping at a counter, not just BBQ?
A: Correct, regular butcher paper is a very common addition to the everyday wrapping of meat at the market, even if it is not used for smoking.
Get a Free Quote
Looking for double-sided butcher paper? Please get in touch with sales@thedelipaper.com or call at 832-900-9245 to request a quote for weight, width, print design, etc.
